Free UTM Builder — Generate Campaign Tracking URLs

Build Your Tracking URL

Website URL *

The destination URL where you're sending traffic

Campaign Source *

Where the traffic comes from (e.g., google, twitter, newsletter)

Campaign Medium *

Marketing medium (e.g., cpc, email, social, referral)

Campaign Name *

Specific campaign name (e.g., summer-sale, product-launch)

Campaign Term (optional)

Paid keyword (for paid search campaigns)

Campaign Content (optional)

A/B test variant or ad creative identifier

📋 Your Tracking URL:

Fill in the required fields above to generate your tracking URL

Use lowercase: "twitter" not "Twitter" (case-sensitive in Analytics)
Be consistent: Always use the same naming conventions
No spaces: Use hyphens or underscores ("email-newsletter" not "email newsletter")
Keep it simple: Descriptive but not too long
Document: Keep a spreadsheet of your UTM conventions

🐦 Twitter Post

Source: twitter | Medium: social

💼 LinkedIn Post

Source: linkedin | Medium: social

📧 Email Newsletter

Source: newsletter | Medium: email

🤖 Reddit Post

Source: reddit | Medium: social

🎯 Google Ads

Source: google | Medium: cpc

📱 Facebook Ads

Source: facebook | Medium: paid-social